Direct Mail Advertising
Direct mail advertising includes brochures, circulars, letters and newsletters and other promotional materials. Direct mail advertising always shows a toll-free number or a website address or a business card, known as response mechanism. Direct mail advertising is also known as direct mail, junk mail, or ad-mail and is the delivery of advertising material to recipients of postal mail. Direct advertising mail is said to be by many as intrusive with advertising circulars, coupon envelopes, catalogs, and credit card applications, and other commercial merchandising materials, all delivered to homes and businesses.